With that promise, I braved the December chill, took a train into NYC, hopped in a cab and stood in line at the American Girl store. Two hours later and $100+ poorer, Isabelle had a new loving home.

Fast forward three months. We all know, the love for a toy is... fickle.

Surely, there must be another child ready to be

"the happiest girl in the world".

And so KidsTrade came to be.

About Us

We are a Princeton-based start-up founded and run by parents committed to creating entertaining and educational apps for kids. Our entrepreneurial team has a combined 100 years of experience in the fields of technology, entertainment, online security, marketing, graphic design, computer programming and product development. We love what we do and, more importantly, we think you and your kids will love it!